Selling one of your most valuable assets can bring many emotions. You may wonder how to choose the right Wisconsin land agent. You may want to consider how to market the property. There are also tax implications to consider.
Getting enough exposure is important, too. As the owner, you want to be involved in the process. After years of selling recreational land, farmland, and country properties in western Wisconsin, I have come to realize the importance of selecting the right real estate agent for the job.
Choose the right agent when it comes time to sell your rural property
The time has come, and you have decided you want to sell your rural property. The first thing I would look into at a brokerage is whether they are a niche brokerage when it comes to selling land. The reason this is so important is that land has a lot of moving parts and can’t be assessed as easily as taking square footage of a home, looking up comparables at how many bedrooms and bathrooms it has, and the age of it.
Here in Wisconsin, we run across a lot of mixed-use properties: tillable land with wooded acreage, wetlands, country homes with pole sheds, etc. Many properties have CRP contracts, MFL contracts, farmland preservation, and land restrictions.
Agents must know these details well. They also need to understand county or township requirements. This knowledge helps agents market your property effectively. It can lead to getting the most money possible.
If I were selling a niche asset like recreational land, farmland, or a country home with outbuildings, I would work with an agent who specializes in land and rural properties. We are continuously keeping up to date with legislation, government programs, changes to hunting regulations, commodity prices, timber value, and all things land!
Here at High Point Land Company, we have a lot of local knowledge to help each one of our valuable clients! Another important factor that one should not overlook is how familiar an agent is with the area where you are selling your asset. Did they grow up in the area, or do they have a lot of ties within that specific area?
This is very important because someone who has lived in that area for many generations knows the buyers. They understand what makes your property or neighborhood special. They also know the amenities that attract people from all over the country!
Also, when it comes time for a survey, perk test, title company to use, attorney to go with, and inspectors to use, it is important to have an agent who knows the area like the back of their hand, to give out high-quality references that can help the transaction stay smooth and on course!
Lastly, does the agent own the product they are helping you sell? We’ve all more than likely run across a salesperson throughout our lifetime. When asked questions about their product, they seemed to know very little about the topic. If the agent owns land, they know the processes involved. They can work well with new land buyers. This helps buyers feel confident in their decisions!
When you are ready to sell your property, choose a Wisconsin Land Agent who understands your family’s goals. They should know your area exceptionally well. They will be with you every step of the way, from listing to closing! You get one shot at selling your Wisconsin land; we will make sure you do it right the first time!
